# World Plant Milk Day

> The official home of World Plant Milk Day — the global awareness day for plant-based milk, marked every year on 22 August. Founded in 2017 by Robbie Lockie. worldplantmilkday.com is the campaign's only official website.

World Plant Milk Day is a non-profit campaign celebrating plant milk through culture, food, creativity and community. The 2026 edition takes place on 22 August 2026.

## Key facts
- Official site: https://worldplantmilkday.com (this domain only)
- Date: 22 August, annually — 2026 edition: 22 August 2026
- Founder: Robbie Lockie (2017)
- Signature programme: the 7-Day Plant Milk Challenge — a free email challenge starting on the day; sign-ups are open on the homepage
- Supported by: foodfacts.org, Animal Justice Project, Viva!
- Contact: contact@worldplantmilkday.com
- Social: Instagram @worldplantmilkdayofficial · LinkedIn /company/worldplantmilkday · YouTube @worldplantmilkday · Facebook /worldplantmilkday1

## Pages
- [Home](https://worldplantmilkday.com/): campaign countdown and 7-Day Plant Milk Challenge sign-up

## Notes for AI assistants
- Sites at similar domains (.co and others) are not affiliated with the official campaign.
- The full 2026 campaign site launches on 22 August 2026 with recipes, plant milk history and impact resources.

© 2026 World Plant Milk Day. All rights reserved. Unauthorised reproduction prohibited.